everyday heroes

In 2016 we partnered with LAD Bible and Director, Mollie Mills for LAD Bibles ‘U OK M8?’ mental health campaign.

The ad features a voice-over from Co-Founder Peigh where he talks about the damaging relationship that a lot of men have towards mental health.

He also speaks on the fact that Swim Dem Crew is more than a swimming club and that we provide a safe place for crew members to talk and express themselves freely.